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Allen Brasfield, CBA, Broker  
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What the Press has to say about Buyer's Agents versus Seller's Agents
 

U. S. News and World Report

"Like it or not, the real estate agent helping you house hunt is usually working for the seller and is legally bound to try to get the seller the highest price. But buyers no longer have to fend for themselves. You can hire a buyer agent to work on your behalf. "

Los Angeles Times

"Buyer agents work only for consumers and can save them money-and they don't cost more to hire."

Money Magazine

"Unlike the traditional agent who looks out for the seller, the buyer broker acts as your advocate, helping you find the home you want and then negotiating the lowest possible price."

Click Here for a copy of The Business Week article on The Buyer's Agent.

Buying A Home
By Elizabeth Razzi

"Exclusive agencies are best. They remove any conflict of interest, which is the main reason for considering a buyer broker in the first place."

Exclusive buyer's brokers work only with buyers and don't take listings. They're obliged to help you find the best deals and lowest price." Unfortunately, agency standards have changed so much in the past ten years that real estate agents themselves are likely to be confused about their obligations to buyers and sellers, even though in most places they are supposed to give you a disclosure form explaining your relationship. Bottom line: You don't truly have an advocate in your corner unless you both sign a contract saying so.

House Hunting? Save By Hiring Your Own Broker
By Carla A. Fried
"If you ever doubted the value of real estate agents who work solely for home buyers (as opposed to traditional agents who report to sellers, consider this: A recent study by a major US company found that 232 relocating  employees who hired buyer's brokers paid an average of 91% of a home's list price. People who use traditional agents typically pay about 96%. On a house originally priced at $150,000, that's a difference of $7,500.

"Unlike the traditional agent who looks out for the seller, the buyer broker acts as your advocate, helping you find the home you want and then negotiating the lowest price."

"Confide to a traditional real estate broker that you're prepared to bid as much as $150,000 on a house, and the broker will tip off the seller. Tell a buyer broker, and the seller will never know."

"Buyer brokers: agents that buyers can call their own."

"If your real estate agent isn't a buyer broker, he works for the seller." "Like it or not, the real estate agent helping you house hunt is usually working for the seller and is legally bound to try to get the seller the highest price. "Buyers no longer have to fend for themselves." You can hire a buyer agent to work on your behalf."

Several states have legislated ground rules for this so-called dual agency and many of the nation's biggest real estate firms now regularly practice it. But consumer advocates say it cheats both buyers and sellers, denying them an agent's allegiance and undivided attention at a time when they're making a major financial decision. "You're either loyal or you're not. It's like being slightly pregnant," says Maureen F. Glasheen, former counsel to the New York secretary of state, who opposes dual agency. Among other things, dual-agent situations means brokers can't tell clients how to best negotiate or pass on information that may be useful, but is confidential. In contrast, a buyer's broker who knows that the seller is being transferred is obligated to tell the client.

"Buyer's Agents work only for consumers and can save them money - and they don't cost more to hire."

"Most homebuyers would prefer to have their agent represent them exclusively in the transaction. That way, they would be assured of their agent's undivided loyalty." "Just be aware that in a dual agency situation, you may have to advocate for yourself, and take more precaution to protect yourself, than you would if you had exclusive representation."

"In a house sale, does it matter that the agent representing the buyer and the agent representing the seller work for the same brokerage?" "...when the agents work for the same broker-they're known as "dual agents" in that case..." "The representation dual agents are able to provide is not nearly as expansive and complete as full representation." "...some lawyers have doubts about the same brokerage representing both sides in a real estate transaction."

Mobility Magazine

Only by using an exclusive buyer agent can a buyer be sure all information is kept confidential. Only an exclusive buyer agent can give the buyer an objective, experienced opinion of the homes viewed to ensure the buyer gets the right home, in the right location, at the right price.

"Many people don't realize that, unless specifically stated otherwise, brokers are legal representatives of sellers. A buyer's broker, representing only the buyer, may be able to secure a better price and better terms."

"Buyer's brokerage is becoming accepted. Unlike a traditional real estate agent, under which the agent works for the seller, buyer brokers work for the buyer."

A broker who has developed a relationship with a buyer might know things that the buyer might not want a potential seller to know--like how much the purchaser is willing to spend. The broker, however, more often than not has a duty to disclose such information to the seller since most brokers are really working for the seller. Hiring a broker as a "dual agent" may have its own built-in tensions. "It's hard to serve two masters," said William Colavito, a Manhattan lawyer who is chairman of the real property section of the New York State Bar Association. "Just as it would create a problem for a lawyer to represent both sides in a transaction, it could create the same problem for a broker." "Generally," Mr. Colavito said, "a buyer would get the most protection and the best advocation by dealing with a buyer's broker."


Sound good? Want more information? Contact me via allentba@aol.com or give me a call (901) 753.4488

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Allen Brasfield | The Buyer's Agent | 2195 Germantown Road South, Germantown, TN 38138 | allentba@aol.com
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